AYANAmagazine
Dec ’07: On Holiday!
Sensual, modern, feminine, beautiful, only a few of the words used to describe the Simone Williams collection. Ranging from cutting edge denim street wear to sophisticated evening wear the Simone Williams collection has something to suit every discerning and fashionable woman. Her unique creative vision and eye for beauty has led to a collection filled with stunning one off ready to wear pieces that create attention wherever worn.
The 2007 Simone Williams collection, City Desires, is inspired by the tall city building structures which make up London s vibrant city. This is reflected in the shapes and details of each garment whilst still retaining sexy charm.
There is something to suit every woman’s shape in this collection, which is a true celebration of femininity in the city.
The Simone Williams fashion label has been up and running since the summer of 2004 and is based in Hoxton, London. The label was showcased in the Kulture 2 Couture fashion event in association with The Mayor of London’s office and the V & A in November 2006. The label has also been featured in Touch Magazine, Total:Spec and Aspire amongst other publications. Worn by Helen McCrory (Harry Potter and Casanova), Lisa Maffia (singer) and Anya (Finalist: Make me a supermodel – C5) the label is gradually enjoying increased media and press exposure.
Ayana is all about young emerging designers this month, and we would like to introduce:
SIMONE WILLIAMS
Also behind the self named label is Aderonke Lawal,
She has been supportive of Simone’s talents since they first met over 17 years ago.
Today Aderonke manages the business aspect of Simone William’s label
“I envisage a future so bright and promising that it excites me to be part of this fantastic fashion label”
and continually looks to develop the label in every aspect.
More about Simone Williams:
Designer: Simone Williams
Date of Birth: 15/1/81
Country of residence: lONDON, UK
College: City and Islington London
VIEW IMAGES OF THE SIMONE WILLIAMS COLLECTION.